Marketing Science

Digital marketing science might sound like a new thing but actually it is the form of studying analytics and results from digital advertising activity.

A good scientist can bring you warm leads and all you need to do is convert them into sales – BOOM

We do the work, you reap the rewards.

You decide how many leads you can handle, 1 or more new clients every day/week using digital marketing and we use our digital marketing science and marketing expertise to determine:
1) what the market wants 2) what is working 3) what needs tweaking, and 4) what results are being achieve

Contact Michelle today for a chat to see what we can do to skyrocket your business.

Changes to ISO9001:2015 Quality Standard

I want to share this ISO9001 Quality Management presentation with you. It clearly identifies the changes to ISO 9001 Quality Standard for 2015. Some of the changes will make it easier for a Quality Manager or Business Owner to manage their systems. It is good to know I was including these (changes) things automatically, simply because I think it is good practice.

This presentation shows a strong emphasis on process and process improvement. Most of us who have developed ISO9001 quality systems have already included process, but it is nice to see it formalised.

If you need help with setting up or updating your system I am available on an as required freelance basis.

Changes to ISO 9001 Quality Management Standard for 2015

My Top Free & Cheap Marketing Tools For Small Business

These free & cheap marketing tools for small business will save you money and time

Below is my favourite list of free marketing tools you can use for online sales and marketing.

  1. Email marketing is a brilliant strategy to keeping in touch with your customers and keeping them informed. Some of my favourite email marketing programs are mailchimp, and Aweber:
    1. Click here to watch how to create an email newsletters and autoresponders for your email marketing strategy using Aweber (from $19 per month – great features)
    2. Sign up for a free Mailchimp account to watch how to create an email newsletter and autoresponder with Mailchimp (start off for free but does not include autoresponder – $10 for up to 500 subscribers)

Continue reading My Top Free & Cheap Marketing Tools For Small Business

Top 10 Marketing Strategies That Increase Sales

Looking for local marketing strategies that increase sales?

Below is SlideShare presentation I created – Top 10 Tips for Increasing Local Sales to test the rankings for keywords. I came across SlideShare while searching for very competitive keywords and there are people on SlideShare with hundreds of thousands of views. So for a short list of marketing strategies that increase sales watch the video below and leave your comments to let me know if you have had any success with SlideShare. Read on to see the results of views and the exciting position I got on the first page of Google search.

Service Feedback For A Job Well Done

feedbackA service feedback option you may not have considered

Recently I received a phone call from a highly influential client and all round nice guy, providing me with some feedback on how he appreciates the virtual work I have been doing for him (copywriting) and that he is looking forward to the next year being a big one.

I really appreciated that this very busy man took the time to ring me to say ‘thanks’ for my help. I loved it, and your helpers might too … so pick up the phone to say thanks for a service well done and share your appreciation.

service feedback

What is Your Customer Relationship Management Strategy?

Do you have a customer relationship management strategy?

customer relationship managementAre you getting valuable feedback from your customers to help you improve your service & increase sales? Did you know a customer’s negative experience can often be directly contributed to an employee?

If your employee is not happy in their environment; feels undervalued; feels they are underpaid; feels they are not listened to; does not feel appreciated… then they could easily (intentionally or not) severely impact the Continue reading What is Your Customer Relationship Management Strategy?

What Are You Doing Wrong As A Manager?

Management strategies

What are you doing wrong as a Manager? Have you looked at your management strategies to see if your staff are happy with the way you are doing things? Are you open to constructive feedback and making changes or are you a manager that is too busy for mentoring, too busy for training, too busy to talk to your colleagues, too busy to have an open door policy, and so on? All those things can cause unrest and dissatisfaction in your team.

managerIf you want your team to be happy, achieve the level required to meet your expectations, and work well together… Continue reading What Are You Doing Wrong As A Manager?

Top 10 Tips for Increasing Local Sales

Looking for local marketing strategies to increase local sales




Watch the SlideShare presentation below:

Update 21 September 2013 – It is now less than 24 hours since I loaded my SlideShare presentation. I have 100 views and listed on Google for ‘increasing local sales’. Maybe not the most fantastic keywords to choose, but this so far has been the most effective method for reaching people. I am liking it. So today I am modifying the keywords to see how better quality keywords affect placement and views. I will keep you informed. Next week I am trying a new experiment with high traffic keywords, stay tuned!

20 September – I setup Continue reading Top 10 Tips for Increasing Local Sales

Outsourcing Rules Before You Start!

You need to have some rules in place, here’s why…

outsourcing rulesAs you know, last week I wrote about starting my virtual team. Well what you don’t know is that I have also started as a virtual copywriter for a very well known public figure. This is very exciting for me, but it also raised some issues I hadn’t considered when hiring my team of VAs. It was about rules of engagement. Outsourcing rules that I could provide as guidelines Continue reading Outsourcing Rules Before You Start!

Outsourcing Benefits – Build your team!

I have hired myself a team

outsourcing benefits teamworkI took the plunge and officially decided to hire myself a team of ningas to help me with my multitude of tasks. I just don’t feel that my internet empire is growing fast enough because of the time it takes to do everything. Sick of doing everything myself and trying to work out how to do things. I have wasted so much time because I wanted to know how to do it, when I could have paid someone to do it for me.

I have been involved in internet marketing since 2003 when I created my first website and entered the Yellow Pages competition to win a boost to start my product. I came so close, but you know what prevented me from winning? It was Continue reading Outsourcing Benefits – Build your team!